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Funky Desi Tshirts image by Brown Man Clothing Co.

It All Started With This Guy

So what did he do? You mean besides looking dapper and rocking plaid bow ties before the hipsters took it over? What a great question!

Growing up in Toronto, Canada to immigrant parents, during a time when telling people that you were South Asian, a typical response would be, "...ooh, that sounds exotic! Can I drive there?", this cutie patooti grew up being a small minority in a very non multi-cultured city. Those were scary times. The nearest shop that sold samosas was a 20 minute drive. That is how crazy it was.

Fast forward a few years, Toronto was becoming a hub for a growing number of South Asian immigrants. And with them, they brought business, food, music and culture which started to influence life in the big city.

Desi pride was becoming a thing now. The only thing lacking was desi inspired fashion which was casual, funky and which made a statement. Sure you could find a tshirt with some wolves on it or something equally ridiculous such a beer logo or parody shirts about bacon. BORING! Nothing screamed anything about South Asian pride or desi culture with a modern twist. And then, a light bulb went on.

What this kid did was take the values that he grew up with of love, respect and equality with a dash of sarcastic humour and create some of the best funky desi tshirts you now know and love.

And then he grew up to be this guy

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